Jasco Lights the Way to Addiction Recovery

Jasco Lights the Way to Addiction Recovery

What does a home electronics company have to do with sobriety?

Established as a family-owned and operated company in 1975, Jasco Products is now an industry leader in home electronics. After decades of growth, Jasco’s leadership felt convicted to start returning 50 percent of all net proceeds to charity, ministry, and philanthropy. Today, they give to Hope is Alive.

“Our leadership believed that Jasco is God’s company, and they want to utilize the resources and blessings God has given them to make a difference in the world,” said Jeff Cato, Jasco VP of Marketing & E-Commerce. “It’s all about multiplying the business and its impact in the community.”

Jasco formed a team tasked with finding community organizations and charities in alignment with their company values and mission.

“Our recovery home program helps people from day one. And one thing a lot of people don’t know is that 100% of our residents hear the Gospel while they’re in our homes,” said Ari Patchen, HIA Director of Community Development.

This spiritual emphasis resonated with Jasco, and the company entered a partnership with HIA in 2016.

“Jasco employees began to get involved with HIA at our events and our Sunday night meetings; we’ve even had some guys come to our resident Bible studies,” Ari said.

Jasco employees noticed the importance of community and the quality of HIA’s recovery program. At the same time, HIA staff began hosting outreach lunches at Jasco to help support those on their staff who might be struggling with addiction or know someone who is.

“We saw the fruit of this ministry immediately,” Jeff recalled. “We partner with ministries that we know are transforming people’s lives, and there’s no question that’s happening at HIA.”

Beyond Jasco’s irrationally generous donations, they have deliberately used their products to help the lives of HIA residents in recovery, all the way down to the exteriors of HIA houses.

Jasco recently launched a new permanent outdoor lighting product for the under-eaves of houses. Cato proposed the idea to donate and install these lights on HIA homes in Oklahoma City. It might seem like exterior lighting doesn’t have much to do with recovery, but it’s the small details that make a big impact on the journey to sobriety.

“It’s that old adage,” Jeff explained.“You want your house to be a home. This is just one more way we can make HIA homes even nicer. That’s how we make a difference.”

Ari, blown away by the intentionality from Jasco, said, “We put a lot of effort into creating a safe and secure setting for people to heal — anything to help ensure those homes are welcoming and warm.”

When purpose is prioritized over profit, incredible things happen. This collaboration is a powerful reminder that the result is brighter lives, inside and out.

“If you want to partner with an organization that’s a good steward, that’s radically changing lives, restoring families, and truly making a difference, then you don’t have to look any further than Hope is Alive,” Jeff said. “No question.”

Find out how your company can partner with HIA by contacting us today!